About The Author
Ruthvik Mugala (Vik)
Ruthvik is the marketing lead at Kintone US. He is an omnichannel performance marketing expert with several years of experience in demand generation. He graduated with an M.B.A. from Rutgers Business School, New Jersey. Ruthvik has experience working in B2B and B2C SaaS companies, F&B consumer goods, and higher education firms, including startups, small/mid-size businesses, and enterprises.